Rural Marketing
     
A large chunk of India still lives in villages and if your brand is not exclusively urbanite, reaching your consumers in the villages is not easy as per our rural development survey. Orienta offers a handy solution to win the hearts of villagers through its Rural Marketing package.
Our operations:
 

• Theatres are identified and shows are booked for a week or as per client
  brief
• Decorated announcement vans are sent to various parts of the selected
  area
• Free invitations are given to all to view movies at the aforesaid selected
  theatres
• The choice of movie ensures the desired target audience
• Ads at the start of the movie and in the interval are used for creating
   brand awareness
• Games, food & other ideas are implemented to engage the audience
• Branding can also be done in the selected theatre during the activity
   period to make a continuous tapping

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Onscreen advertising is an effective branding tool:
 
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